Many clubs are facing financial ramifications due to the coronavirus pandemic. A lack of fixtures and no fans being permitted into stadia.
Urgent action is needed as the very existence of many clubs is under threat.
Sustain The Game! is built around five key principles and aims to protect clubs, increase transparency, implement strong independent financial controls, strengthen the football pyramid, and increase supporter engagement.
Sustain The Game! principles:
- Protect our clubs – football clubs are community assets and an important expression of individual and local identity, they deserve legal protection and urgent support to secure their future;
- Transparency – everyone has a right to know who owns their club, and how clubs and the authorities operate. Owners are custodians of clubs on behalf of all of us;
- Financial controls – fans want rules with real teeth which are independently enforced, clubs and leagues can’t be left to regulate themselves;
- Strengthen the pyramid – football as a whole is wealthy, but we need a smarter and fairer use of the money in the game to encourage sustainability;
- Supporter engagement – fans are the lifeblood of the game, they need a voice in their clubs and on all issues that affect them and their communities.
The Trust backs the The Football Supporters’ Assosciation campaign to protect football clubs and the very existence of the game as we know it!